XxxLoveIsBeautyxxX

Hey Beauties!

Primark has long been my all-time love when it comes to fashion and is the first place I go to find a great fashion bargain!

Although there have been complaints lately of them raising their prices, I feel like they have also raised the quality of their pieces, making them heavy hitters in the high-street fashion world. 

Being a fashion/beauty blogger, I get to see a lot of fashion collections before they hit the stores and the collection I've been waiting for is Primark's and I certainly wasn't disappointed!

Autumn seems to be all about Contrast this season and Primark have fully embraced that by bringing us a great mix of chic styles. 

From pairing feminine pieces with masculine touches to combining luxury styles with a grungy influence. 

The Sportswear trend is going to continue on into the next season, we're seeing this along with a return of retro-inspired tailoring, soft silhouettes and a touch of Punk!

Highland Grunge is possibly one of my favourite trends this season, think of a mixture of Punk, Rock and Heavy Metal and you're on the right track, and Primark have pulled out all the stops by offering us everything from Plaid Shirts, Studded PU, Tartan Skirts and Biker Jackets. 

I am loving the strong presence of Tartan this season and with pieces like the Tartan Print Flannel Bomber Jacket and Tartan Print Babydoll Dress, it's never been so easy to embrace your inner punk!

As always with Autumn collections, we're seeing some lovely Knitwear pieces here and I am loving Primark's take on this wardrobe staple, this Collection sees them more slouchy and in longer shapes. 

They have used their Jumpers as the perfect opportunity to combine all trends together making them one of the focal points of this collection, one such Jumper being the Red Leopard Print Jumper.

Like I said above, the Sportswear trend is still a strong theme this Autumn but with a darker and more high fashion feel. 

PU is a strong part of this trend and when combined with florals and embellishments, it's Urban Street Style gone Girly!

The Sportswear Trend is responsible for toughening up typically feminine pieces, from metallic-coated knitwear to exposed zips and studded skater dresses, this Trend isn't for the faint hearted!

One of my favourite pieces, the Leather Look Joggers, are teamed with stilettos and statement accessories for the ultimate in strong, defiant chic. 

The Masculine feeling to this Collection certainly comes from the tailoring, from the silhouettes of the coats to the androgynous trousers, this Collection screams high fashion!

Don't worry though, the masculinity is balanced out with some truly romantic pieces such as beautiful blouses, soft powder pinks and embellished knits. 

For Accessories, we're seeing plenty of Statement Necklaces which Primark have seriously embraced lately and also some Statement Rings that are designed to be worn on multiple fingers for maximum impact. 

For Footwear, high-heeled styles still reign supreme although there will be a return of ankle-height boots also that will be covered in buckles and heavy embellishments. 

The Handbags of this Collection will be the perfect compliment for every trend, whether they are bowling bags, cross-body bags or envelope clutches. 

Enough talking though, feast your eyes girls!